Tag Archives: advertisements

Superbowl ads are taking over the internet

It’s the time of the year when arguably the best ads come out to be shown during the NFL Superbowl. It’s a multimillion dollar business in not only the cost of advertising during the football final but also to produce these high quality, creative ads. Why spend the money? Because of the sheer mass exposure as well as positive association with a sporting event that has fanatical fans connected to it. So what are some of the best this year?  Continue reading


Coke does it again!

Coke or Coca-cola is one of the most known brands in the world and therefore their advertising is not about informing the public of their brand but rather keeping their brand front of mind and engaging with their audience. Continue reading

Think outside the box to engage your audience

In today’s society, consumers search for information online, use word of mouth (WOM) referrals from friends, peers or networks and as a whole, don’t trust advertisements.  So how do companies and/or brands grab their attention in this cluttered market? Continue reading