Tag Archives: Coke

Coke does it again!

Coke or Coca-cola is one of the most known brands in the world and therefore their advertising is not about informing the public of their brand but rather keeping their brand front of mind and engaging with their audience. Continue reading

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Think outside the box to engage your audience

In today’s society, consumers search for information online, use word of mouth (WOM) referrals from friends, peers or networks and as a whole, don’t trust advertisements.  So how do companies and/or brands grab their attention in this cluttered market? Continue reading